About
The name ‘Pyra’ is inspired by the ancient Greek word meaning to smoulder or flame.
WHO WE ARE
We’re all about sparking the creative fire. Whether it’s igniting a new idea or sparking an emotive response from our audiences, we’re here for the heat.
We’ve worked across technical industries including defence, aerospace and automotive for over 15 years. Equipped with a scientific background, our expert team members are in a unique position to be able to understand and tell your story in an easily digestible way, whether you’re working on ground-breaking research or illuminating technology.
We understand the intricate nuances of the scientific landscape, and have a wealth of experience in working across sectors and objectives.
Looking to launch the latest innovation? We can help with that. Trying to transform an intangible product into sales? No problem. Our professional video marketing team are adept at creating videos that speak to both old hands and fresh eyes alike – leaving you with content that changes minds. We believe in the power of data-driven storytelling.
Our founders, Will Gleed and Sunjay Singh, each bring their respective strengths to Pyra; Will’s wealth of experience in creating beautiful films combined with Sunjay’s background in STEM makes us perfectly positioned to tackle scientific communications from a new angle.
This deep understanding of scientific terminologies and methodologies ensures that every video we create is not just visually stunning, but also technically accurate.
our process
Our industry experience helps us to approach the 3 key areas of video production with a logical lens; the creation (producing videos that look great), the communication (distilling complex ideas sharply and succinctly) and the marketing (delivering videos that get results).
We’ll start with a creative session to extract those key messages and kindle some clever ideas. We'll create a concept, backed by a strategy that’s built to hit your objectives.
Next, we’ll film and edit your videos, working closely with your team to ensure they’re spot on.
Lastly, we’re here to help you launch your video successfully, giving you the tools and support you need to make a real impact.
Why choose video?
When it comes to getting your message heard in the digital age, video stands heads-and-shoulders above the rest.
Video enhances your marketing power at every step of the customer journey. Whether you’re explaining the intricacies of your research or demonstrating the functionality of a state-of-the-art product, video breaks down comprehension barriers and brings heavy concepts to life.
By sharing behind-the-scenes glimpses and shining a light on your team, video allows you to humanise your work and build trust.
87% of marketers say video has helped them directly increase sales, and 92% cite getting a good ROI on video content – in the often cloudy world of marketing, a reliable ROI is a real breakthrough.
Not sure who’s watching? Online videos now have an audience reach of 91.8% worldwide, with the average person watching 100 minutes of online video every day, and 96% of people turning to video to learn more about a product.
In short, video marketing enables you to educate, elaborate and engage like never before, through the medium that people are actively seeking out.
The level of quality is clear
“You were recommended to us – after looking at your example work, it was clear the level of quality you deliver, and Sunjay was really helpful during the discovery process.
People are now able to quickly understand what our platform does, and how it looks (the UI is a key selling point for us). Video provides a different way of telling our story.
We’ve recommended Pyra Films in the past, and would again.”
Makes complex research easily digestible
“I definitely recommend Pyra Films. One of the things I really value is that they help to come up with ideas – because video’s a new area for us, we don’t have a tried and tested formula. Being able to talk to people who know about video and what works, can give you ideas, help you set up for interview and give advice on scripts is really helpful.
Video lets us put a face to names and talk directly to our members – something we struggle to do as we don’t get to meet in person that often, so it’s great to add a human face to the brand. Video really helps us to make findings from complex research studies easily digestible and understandable.”
The impact has been overwhelmingly positive
“The impact of the videos we’ve launched so far has been overwhelmingly positive, both internally among our team and externally with our clients. We’re excited to see the final results and the difference these videos will make.
We highly recommend Pyra Films. They’ve demonstrated incredible versatility in working with our company, which specialises in non-contact precision measurement equipment. Their professionalism and friendly approach have made the experience enjoyable, and we look forward to continuing our partnership in the future!”
The quality and results are fantastic
“I’d definitely recommend Pyra, as the team is super easy and seamless to work with.
Video is a huge part of our marketing strategy, and the quality and results are fantastic.”
The team has been amazing
“Our experience of working with the team has been amazing; you’re just an extension of our team.
We’ve seen a big increase in traffic to our website since using the videos – we’ve had more engagement with our social media and emails, and our customers have been telling us that they’ve been enjoying the content.
Video is a big competitive advantage for us.”
All good reactions need a catalyst
To discover more about what Pyra Films can do for your business, get in touch with our team today.